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Georgina de Courcy-BowerWhy should SMEs invest in creativity?
Read more2020 marks a decade of what many people view as the ‘digital era’. Before 2010, handheld devices had more limited…
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Georgina de Courcy-BowerMarketing Tips | 2020 growth for SMEs
Read moreSearch ‘Marketing Trends for 2020’ and many SME owners would think they had stumbled upon a Science Fiction parallel universe. …
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Georgina de Courcy-BowerContent Marketing Masterclass | A Mackman Sponsored Event
Read moreMackman is pleased to be sponsoring another CIM event; Content Marketing Masterclass. The event will host a range of speakers…
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Georgina de Courcy-BowerEnhancing Customer Experience
Read moreCustomer experience is the driver of customer satisfaction, which is essential for every business. Developing a customer experience programme, and…
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Georgina de Courcy-BowerThe 13th Cambridge Digital Marketing Conference | A Mackman Sponsored Event
Read moreThe CIM is holding its 13th Cambridge Digital Marketing Conference. Mackman is pleased to be sponsoring the annual event at…
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Georgina de Courcy-BowerBrand Development – Lessons from China | A Mackman Sponsored Event
Read moreThe Chartered Institute of Marketing (CIM) is co-hosting an event with the University of East Anglia Marketing Club. The event…
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Georgina de Courcy-BowerMarketing on Trial | A Mackman Sponsored Event
Read moreMackman is proud to be sponsoring the Chartered Institute of Marketing (CIM) with their event which will put marketing “on…
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RoisinMarketing & Branding – What is the Difference?
Read moreThe relationship between marketing and branding is not as complex as some may think. In fact, the two work hand…
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MackmanHow cross-channel is our marketing?
Read moreEconsultancy is a community where the world’s digital marketing and ecommerce professionals meet to sharpen their strategy, source suppliers, get…
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Mackman
What does good marketing look like?
Read moreMarketing is often referred to as a broad discipline. Charles Nixon, founder of the Cambridge Marketing College, explained in his…
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