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What Is Google AI Mode & How Will This Impact Search?
Read more: What Is Google AI Mode & How Will This Impact Search?Google’s new AI Mode is changing how users search—offering chat-style summaries instead of the traditional list of links. Here’s what this means for your website, your SEO strategy, and how to keep your content competitive.
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Is the Hamburger Menu Now the Standard, Even on Desktop?
Read more: Is the Hamburger Menu Now the Standard, Even on Desktop?Is the hamburger menu still a smart choice in UX design—or is it hiding key content from users? We explore how this popular navigation pattern is evolving across devices and when to use it effectively.
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A Beginner’s Guide to Rank Math: Smarter SEO for WordPress Users
Read more: A Beginner’s Guide to Rank Math: Smarter SEO for WordPress UsersLooking to boost your WordPress site’s search performance? This beginner’s guide to Rank Math shows you how to optimise content, improve visibility, and take control of your on-page SEO.
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Discover Mackman WebCare – Expert WordPress Support With a Human Touch
Read more: Discover Mackman WebCare – Expert WordPress Support With a Human TouchTired of slow ticketing systems and faceless website support? Mackman WebCare offers responsive, expert WordPress support from a team that truly knows your business. Learn more.
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Schema Markup: What It Is, Why It Matters, and How to Use It
Read more: Schema Markup: What It Is, Why It Matters, and How to Use ItWant your website to stand out in Google search results? Learn how Schema markup can enhance visibility, boost click-through rates, and give your SEO strategy a powerful edge.
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Optimising Your Website With Google PageSpeed Insights
Read more: Optimising Your Website With Google PageSpeed InsightsA slow website can frustrate users and impact search rankings, but Google’s PageSpeed Insights tool helps identify and fix performance issues for a seamless experience. Follow our step-by-step guide to optimise your site and improve its performance today.
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New Client: The Evacuation Company
Read more: New Client: The Evacuation CompanyWe are pleased to announce our recent success in winning the contract to collaborate closely with The Evacuation Company. Under this partnership, we will embark on a full-service branding and marketing programme, working closely with Emma and Chris Persey, the founders of The Evacuation Company, to elevate their brand and digital presence.
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The Final Countdown To GA4
Read more: The Final Countdown To GA4GA4 has been a work in progress, with many changes and updates happening to the live site, which has caused frustrations for us and our clients as we navigate the ‘new normal’. Read the conversation between our Head of Marketing and Head of Development as they debunk some of the myths around GA4.
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Google’s latest update: Understanding GA4 and its impact on your marketing
Read more: Google’s latest update: Understanding GA4 and its impact on your marketingAs of 1st July 2023, Google Analytics 4 (GA4) will be the only version of Google Analytics, with UA being retired. This change means that we now must reconsider how we analyse and use data from our analytics to inform our marketing decisions.
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Why Use WordPress?
Read more: Why Use WordPress?WordPress is the perfect online platform for supporting your business’s growth, and by partnering with a WordPress specialist agency such as Mackman, you can be sure that your website is powered by a robust foundation that offers virtually unlimited possibilities for lead generation and capture. Find out more.
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