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Get the most out of your marketing agency
Read more: Get the most out of your marketing agencyIf you’re thinking about retaining a full-service marketing agency like Mackman, or are already working with one, or it’s something you’re considering for the future – you’ll want to make sure you’re getting the best from the people you’re working with. We’ve put together a few handy tips to make sure you get the most out…
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How to Choose the Best Marketing Agency for Your Business Needs
Read more: How to Choose the Best Marketing Agency for Your Business NeedsMarketing agencies come in all shapes and sizes, and with different levels of experience and expertise. With so much choice, how might you select a marketing agency? The options To start, what kind of organisation are you? If you are large, then consider a roster of agencies to provide both the breadth of provision likely to…
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Marketing on Trial | A Mackman Sponsored Event
Read more: Marketing on Trial | A Mackman Sponsored EventMackman is proud to be sponsoring the Chartered Institute of Marketing (CIM) with their event which will put marketing “on trial”. The event is part of the CIMs ‘bigger conversation’ about the value of marketing. What: the CIM’s ‘Marketing on Trial’ Where: Law School Courtroom at the University of Hertfordshire, Hatfield When: 10:00am on 11th…
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The Most Distinctive International Women’s Day Campaigns
Read more: The Most Distinctive International Women’s Day CampaignsThe distinctive way brands have chosen to mark International Women’s Day in many ways demonstrates how far we have come. However on the centenary of women’s suffrage, it can highlight just how far we have left to travel. Here’s our selection of the four most distinctive International Women’s Day campaigns. Penguin Waterstones pop-up shop Penguin…
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Mackman Joins Top University Advisory Board
Read more: Mackman Joins Top University Advisory BoardA director at Sudbury-based Mackman, joins university board alongside Directors from Sainsbury’s, Microsoft, KPMG and Santander. The University of Nottingham’s Digital Advisory group has recruited Mackman’s Technical and Operations Director James Royce to help spearhead the university’s digital future. James will join as one of seven advisors handpicked to sit on the board alongside five…
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Mackman Donates Over £62,000 to Suffolk Charities
Read more: Mackman Donates Over £62,000 to Suffolk CharitiesIn 2017, Sudbury-based marketing agency Mackman donated over £62,000 worth of products and services to local charities and campaigns. Since opening its doors in 2003, marketing and branding agency Mackman, have made local charities a priority. Mackman donate their professional marketing services, and work collaboratively with organisations to identify objectives and promote growth. Services include…
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Mackman’s Favourite Festive Songs
Read more: Mackman’s Favourite Festive SongsAs we reflect on another fantastic year here at Mackman, and as Christmas draws ever closer, what better opportunity is there to share with you some of our favourite festive songs? James Royce – Technical & Operations Director The Pogues – Fairytale of New York “My current fave has got to be ‘Fairytale of…
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Why Your Business Needs a Mission Statement
Read more: Why Your Business Needs a Mission StatementMission statements at their very essence set out the market position of your business. They are what defines your business and what sets you apart from your competition. They shouldn’t be taken lightly, or even dismissed as irrelevant. As your business grows, your mission statement will help guide you and inform the path you follow.…
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The Do’s and Don’ts of using LinkedIn for your business
Read more: The Do’s and Don’ts of using LinkedIn for your businessWith 500 million users, 40% of whom check the platform every day, LinkedIn is so much more than a human resources tool. Your business’s LinkedIn profile is a valuable asset to your business and your strategy. Your company’s LinkedIn profile is the first port of call for many people when researching your business. It’s your…
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Is Your Business Ready for GDPR?
Read more: Is Your Business Ready for GDPR?In six months’ time, you will be in the last phase of ensuring your business is ready for the new General Data Protection Regulation legislation. And whilst many businesses might be thinking of adopting a ‘wait and see’ approach, the hefty penalties for non-compliance alone are enough to convince you to start looking at the…
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