Sector
Consumer
Location
Suffolk
Website
sudburysilkfestival.org
Sudbury has been involved in the silk industry for more than 100 years, and silk weaving is still very much part of our tradition today. Festival organiser Ruth Philo wanted to celebrate the rich history of the silk industry in Sudbury by showcasing colourful displays from the five silk weaving companies still operating in Sudbury, including Humphries Weaving and Vanners Silk.
Mackman became involved with the project to promote and support the branding and marketing of the festival, with output including branding, photography, leaflets, and a website allow people to learn about Sudbury’s silk heritage. Around 5,000 people attended the event on September 7th 2019, and there are plans for the festival to continue on an annual basis.
Brand Facts
- The first Sudbury Silk Festival took place in 2019.
- 95% of all silk produced in the UK is made in Sudbury, and 110 metric tonnes of China silk come annually into the town.
- The silk weavers in Sudbury still producing are the Gainsborough Silk Weaving Company, Vanners Silk, Stephen Walters and Company, Humphries Weaving Company Ltd., and David Walters Fabrics.
Project Facts
- The organisers of the Sudbury Silk Festival approached Mackman to support them with the first event celebrating Sudbury’s rich silk weaving heritage.
- We produced branding, a website, and promotional materials for the festival in order to get the word out about this fantastic local event. We also took bespoke photography for use in the marketing materials.
