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Client Introduction: Sussex Handmade Brick
We are delighted to be partnering with Sussex Handmade Brick, a leading manufacturer of hand-thrown bricks and sister company to William Blyth.
Rooted in traditional craftsmanship, Sussex Handmade Brick produces a diverse and architecturally respected range of handmade bricks using the region’s distinctive natural ‘brick earth’. The business combines heritage techniques with a commitment to quality, supplying materials specified across restoration, heritage, and high-end new build projects.
Following the successful delivery of the William Blyth Marketing Foundation Programme, Sussex Handmade Brick has commissioned a comprehensive brand and digital programme to strengthen its market position and support continued growth.
Scope of Works
Our work begins with a series of facilitated workshops to define and refine the company’s mission, vision, values, and audience segmentation, establishing clear strategic foundations.
This insight-led approach is supported by internal and competitor auditing, alongside in-depth keyword research to inform positioning and digital direction.
A considered refresh of the brand identity will ensure the visual presence reflects the company’s heritage while resonating with modern architectural audiences. This will also ensure alignment with the brand work previously delivered for William Blyth.
The programme extends across the development of brand templates, packaging design, and brochure creation to ensure consistency across all touchpoints. This is complemented by website design and development, supported by structured content creation and search engine optimisation to enhance visibility. Social media refinement and alignment will further strengthen engagement and brand presence.
Outcomes
Building on our understanding of the wider group’s values and ambitions, this partnership will deliver a distinct, cohesive, and future-focused brand presence. The result will position Sussex Handmade Brick for sustainable growth, while maintaining the authenticity and craftsmanship at the heart of the business.