Build a consistent, strategic social presence
Social Media
Management
Social media is a powerful and continually evolving channel for businesses to promote their services, engage directly with customers, and amplify their brand voice.
Yet many organisations aren’t leveraging social media to its full marketing potential. With multiple platforms catering to diverse user groups, choosing the right channels and adopting a strategic approach is crucial to standing out and building meaningful connections.
At Mackman, we take the complexity out of social media management. Our team crafts tailored strategies, curates purposeful content, and maintains an active presence across the platforms that matter most to your audience – so you can focus on running your business while we grow your digital presence.
WHAT WE CAN DELIVER
Social Media Management Solutions For Your Business
Maximise Website Traffic with Purposeful Planning
Social media is a free but time-consuming tool – and without a clear strategy, it can become an afterthought. We ensure your social channels are not only active but working hard for your wider digital marketing efforts. By creating purposeful, well-timed content that repurposes your blogs, videos, testimonials, and infographics, we help drive traffic back to your website and keep your brand front of mind.
Reach the Right People with Targeted Channel Selection
We begin with in-depth customer and competitor research to determine where your audience is active online and which platforms are worth your time. Our team advises on the most effective channels for your business, helping you focus your marketing efforts for maximum impact. We also ensure brand consistency across platforms, adopting your tone of voice and visual identity for a unified presence.
Maintain Momentum with Data-Led Scheduling & Reporting
Maintaining a social media presence requires a consistent and proactive approach. We take the pressure off by producing and scheduling a regular stream of high-quality, relevant content. Using performance analytics, we track engagement, reach, and other key metrics, adapting content over time to align with your goals and audience behaviour.
Social Media Advertising
84% of people with access to the internet use social media
Whether you operate in a niche B2B market or serve a broader consumer audience, paid social media advertising is a highly effective way to elevate your brand, reach new audiences, and generate measurable results.
Alongside managing your organic social presence, we deliver end-to-end paid social campaigns across LinkedIn, Instagram, Facebook, and more. From boosting brand awareness to driving high-quality traffic and conversions, our campaigns are tailored to your goals and guided by robust audience insights. With continuous performance tracking and optimisation, we ensure every pound of your advertising budget works harder for your business.
Contact Us Today
For an initial informal discussion with a senior member of our team to discuss our digital marketing services, either complete the contact form or call us on 01787 388 038. We would be interested to discuss your requirements in more depth and how best to move forward.
Why Mackman
Mackman is a full service brand development, branding and marketing agency based in the vibrant market town of Sudbury on the Essex Suffolk border. We work with ambitious organisations of all sizes, across many sectors, with our driven team of marketing specialists who are dedicated to developing growing brands. Clients tell us that they value our ability as a partner to use marketing to solve business challenges.
Our unifying strap-line is ‘together we grow’ which speaks about the relationships that we have with our clients, suppliers and colleagues. We focus our marketing across six core marketing pillars; marketing insight, brand development, marketing consultancy, communications & content marketing, website development, training and knowledge sharing.
SUCCESS STORIES
Digital Marketing Case Studies
Take a look at some of our digital marketing case studies here:
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AI Video Production & Learning Management System Development For National Training Provider
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Product Video Production For Innovative Accessibility Brand & National Charity
