Is your business ready for GDPR?
Do you know what your business does with its customers’ data? Where is it stored? Who has access to it? What it is used for? Why do you need it?
Are these questions causing you to fret about what little you know about your customers’ data? (Don’t panic, just yet!)
The General Data Protection Regulation (GDPR) comes into force on Friday 25 May 2018. It’s Europe’s new legal framework for data protection laws that applies to ANY organisation that conducts business within Europe. There are hefty penalties for non-compliance to the new legislation, so it’s imperative that you start looking at the changes you need to make now.
The GDPR’s aim is to give people back control of their personal data. It brings with it huge changes to how personal data can be collected and used by organisations. With potential fines for failure to comply of up to €20m or 4% of global annual turnover, it’s important to ensure your business is ready for the change.
Although it may seem like this new legislation will impact your business negatively, this change is a fantastic opportunity for your brand. Embracing the transparency that the GDPR brings will create a strong relationship with your customers; built on honesty and trust.
As a small business owner, the mere thought of what you need to implement to comply with GDPR can be a huge headache. We’re here to tell you it doesn’t have to be. You can let our specialists do the heavy lifting for you.
GDPR HEALTH CHECK
HEALTH CHECK & WORKSHOP
HEALTH CHECK, PLAN & IMPLEMENT
- GDPR stands for the General Data Protection Regulation
- It comes into force on 25 May 2018
- It is enforced in the UK by The Information Commissioner’s Office
- It will impact any business or organisation that controls or processes personal data
- After Brexit, GDPR will still apply to those trading in the EU
- The UK’s equivalent is the Data Protection Bill
- Failure to comply can result in fines up to €20m or 4% of global annual turnover
To find out more about kickstarting your journey to GDPR compliance, complete this quick contact form or call us on 01787 338038 to speak to a member of our team. Let’s get your business ready for GDPR together.
Missed the CIM’s Data Driven Marketing Conference? Need your Data Driven Marketing fix? We’ve got you covered with our conference run down.
The 2017 Autumn Marketing Conference will be focused on the significance of data, and the impact of data on marketing strategies – Find out more here.
Mackman’s Technical and Operations Director, James, breaks down Europe’s new legal framework for data protection (GDPR) and explains why it is so important.