Dr Farzana Chowdhury

Hello! My name is Farzana and I’m a Researcher at Mackman. My role focuses on performing B2B customer satisfaction surveys, customer research & perception surveys, NPS surveys, competitor research with a special interest in social research. I am a Scientist by training, having done my undergraduate degree in Biomedical Sciences at Queen Mary University of London, followed by a Masters at UCL in Infection and Immunity. After working at the Institute of Cancer Research for a year, I returned to Queen Mary to complete a PhD in Immunology. I have been lucky to present my research findings at national conferences and be chosen to represent the UK at an international competition. 

During my PhD, I undertook a business consultancy internship which revealed to me how quickly people’s lives can be benefitted through well-informed business decisions. My first insight into social research was when I began volunteering as a Consultant Researcher for my local community, where I was involved in performing the first health needs assessment in the North East Essex Bangladeshi population. A running theme in all my research interests has been to draw meaningful insights that benefit people and their lives.

Dr Farzana Chowdhury, Market Insight Specialist | Mackman Branding & Marketing Agency

“I felt valued on my first day at Mackman where I was asked to offer my opinion on a project report that was being finalised. I felt even more honoured when my opinion was not only heard, but included in the same report as a contribution that I was entrusted to write. This early experience showed me that Mackman truly listen to all voices. I have since been given the opportunity to participate in a variety of projects at Mackman and oversee processes from start to finish. “

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