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Client Introduction: Digital Bookkeeping
Digital Bookkeeping, led by Jennifer Barker, is a multi award-winning bookkeeping practice and the founder of the Bookkeeper’s Detox community. Supporting businesses across a range of sectors, the practice has built a strong reputation for clarity, reliability, and expert financial guidance.
As the business continues to grow, Jennifer recognised the need for a more refined digital presence, one that accurately reflects the professionalism, expertise, and value delivered to clients.
Scope Of Works
Mackman will be working with Jennifer to deliver a comprehensive digital refresh, beginning with an internal audit and keyword research to inform a clear, insight-led strategy.
This will be followed by the design and development of a new service focused website, supported by refined written content to ensure messaging is concise, engaging, and aligned with audience needs.
The programme also includes brand photography, search engine optimisation, and the creation of supporting brand assets to ensure consistency across all touchpoints.
Outcome
By aligning brand clarity with digital performance, this programme will equip Digital Bookkeeping with a stronger, more cohesive online presence. The result will be a website and brand platform that supports continued growth, enhances visibility, and positions the business confidently for its next phase of development.