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Creative Director Bruce Burgoyne Awarded CIM Fellowship
Read more: Creative Director Bruce Burgoyne Awarded CIM FellowshipWe are proud to announce that our Creative Director, Bruce Burgoyne, has been awarded Fellow status by the Chartered Institute of Marketing. Discover what this prestigious recognition means for Bruce personally and how it enhances Mackman’s standing as a leading branding and marketing agency.
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Mackman Strengthens Partnership with the Chartered Institute of Marketing
Read more: Mackman Strengthens Partnership with the Chartered Institute of MarketingAt The Mackman Group, we have a long-standing relationship with The Chartered Institute of Marketing, which strengthened further in 2023 due to becoming the first CIM corporate partner and our recent participation in the CMO75 report.
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Key Takeaways: CIM Digital Marketing Conference
Read more: Key Takeaways: CIM Digital Marketing ConferenceThe CIM Digital Marketing Conference took place online again this year, allowing a greater and more flexible audience than ever before. Over the course of the two days, four speakers presented insight into different areas of digital marketing and what to expect in 2022 and beyond, particularly in a ‘post-COVID’ society.
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CIM Digital Marketing Conference
Read more: CIM Digital Marketing ConferenceThe CIM Digital Marketing Conference is less than 24 hours away, with a whole host of fantastic speakers sharing their expertise. This year, the conference is online once again, offering free sessions that are available to all over two days of insightful talks. Find out more about the speakers and this year’s themes in our…
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CIM B2B Masterclass | ‘Showcasing Your Expertise: Delivering B2B Website Excellence’
Read more: CIM B2B Masterclass | ‘Showcasing Your Expertise: Delivering B2B Website Excellence’Two valued members of the Mackman team will be presenting at the CIM B2B Masterclass on Thursday 7th November. The masterclass is part of the CIM’s busy calendar of events designed to drive long term organisational performance, such as their recent masterclasses on successful content marketing and charity marketing. Taking place at Colchester United Football…
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Search Marketing – CIM Digital Marketing Bootcamp
Read more: Search Marketing – CIM Digital Marketing BootcampOn Friday 8th May, our Communications Manager Natasha Clarke and Client Lead Sarah Nagra, attended a digital bootcamp organised by the Chartered Institute of Marketing (CIM). The event explored organic search marketing and covered a range of paid search activities. Here are their key take aways from the event: SEO is a marketing channel As marketers, we…
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Update from the Chartered Institute of Marketing
Read more: Update from the Chartered Institute of MarketingThose of you who know me well, will be aware of how I extol the benefits to marketers of engaging with the Chartered Institute of Marketing (CIM). It is the sectors governing body and if you are a marketing professional who is serious about your subject and progressing your career, then you need to be…
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Looking to the future with the CIM
Read more: Looking to the future with the CIMRecently, Paul and I took park in the Chartered Institute of Marketing’s (CIM) Future Focus Hackathon in the beautiful city of Cambridge. It was a chilly night, but the region’s brightest had come together to discuss the major issues facing the marketing industry, and those of us working within it, over the next 10 years.…
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Back to basics with the CIM
Read more: Back to basics with the CIMAt Mackman, we believe in upholding marketing best practice across every project we work on. We attend a range of industry training days from basic marketing to the complex marketing. Most recently I attended a ‘Marketing Expert’ session hosted by the Chartered Institute of Marketing (CIM). I thought I’d share some of the key takeaways…
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CIM National Excellence Award Winners
Read more: CIM National Excellence Award WinnersIt’s been a good week at Mackman. Not only are we celebrating our 10th Anniversary this month, but we’ve just won the Marketing Excellence Award in the Education Category at the Chartered Institute of Marketing’s (CIM) national awards ceremony. The award is a significant achievement for us as it was our industry’s governing body judging…