Hannah and Bruce deliver ROI overview

March 6, 2015.

Holmes & Hills Solicitors and Barclays Commercial in Sudbury are once again organising the Sudbury Business Lunch for local business leaders. This time our very own Hannah Marshallsay and Bruce Burgoyne, will be delivering an overview of how to structure and deliver a successful marketing campaign to attendees.

Launched at the beginning of 2013, the Sudbury Business Lunch is held three times a year and attracts directors and managers from the many successful businesses located in Sudbury and the surrounding areas. This time, the event will be taking place at The Mill Hotel, Sudbury on Thursday 16th April and promises to provide local business leaders and professionals with the opportunity to hear from local successful companies whilst networking with a range of local business leaders over an informal lunch.

Hannah and Bruce will be delivering a talk on how to go about planning and implementing an effective marketing campaign which helps local businesses set themselves apart from the competition and that delivers return on investment (ROI).

They will be drawing on information from our award winning campaign for Harlow College, which delivered a £1.3m ROI for the organisation, to illustrate the crucial elements involved in delivering a campaign that achieves measurable results.

The Sudbury Business Lunch is an ideal opportunity for Hannah and Bruce to demonstrate their wealth of knowledge on the subject, and share valuable information and insight with fellow business leaders. We're confident that lots of attendees will be going away with lots of food for thought.

Paul Mackman

Paul Mackman

Managing Director

Paul is a co-founder and the Managing Director of the Mackman Group. He is a Chartered Marketer and Fellow of the Chartered Institute of Marketing (CIM). He is also a member of the CIM, Eastern Region Board and current Vice-Chair. He has broad commercial and marketing experience across sectors, including retail, hospitality, manufacturing, construction, education and professional services.

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