Pay Per Click

Pay Per Click Services To Reach YOUR Target AUDIENCES

Pay-per-click (PPC) allows you to place adverts on various marketing platforms and pay the host every time that advert is clicked on or viewed. The aim of these adverts is to drive traffic through to a specific page of your website, enabling site visitors to convert, for example through the purchase of a product, or a telephone enquiry about a service, or signing up for a newsletter.

Advertising platforms include social media sites, such as Facebook and LinkedIn, as well as search engines, like Google and Bing, which allow you to display ads that are relevant to what users’ interests are and what they are searching for. There are a number of targeting options available for PPC campaigns, including specific demographics, locations, dates, times, and devices. PPC campaigns therefore allow you to focus on specific segments of your audience.

Our skilled in-house digital marketing team expertly plans, creates, and manages your PPC strategy and campaigns from start to finish. Whether the campaign runs for days or months, we continuously monitor performance and provide detailed reports. These reports track key metrics, delivering insights that help refine and optimise your future campaigns.

“Mackman’s digital marketing approach, particularly their paid campaign, allowed us to reach over 170,000 people and generate half a million impressions in a very short time-frame. Their expertise helped us get our core brand messages across effectively and professionally. We were very impressed with the results achieved, and would definitely recommend Mackman for any future campaigns.” The Labour Party

Leading Pay Per Click Agency

We are proud to have supported many organisations through our pay per click services.