We are a leading full service marketing agency that delivers award winning, best practice marketing and branding services.
Mackman is a leading full service marketing agency based in the traditional market town of Sudbury in Suffolk. Established in 2003 by Dr Gemma Mackman and Paul Mackman, the owners created a marketing agency built upon core disciplines of market research and strategic marketing.
Mackman was originally based in the Dutch Quarter of Colchester, Essex but moved to Sudbury, Suffolk in 2006 as part of an expansion that included the addition of Bruce Burgoyne, Creative Director. The agency continued to flourish following a number of high profile marketing campaigns and brand strategies and the market research agency Mackman Research became a separate brand in 2008 based at the University of Essex. In 2009 James Royce, Technical Director joined the agency as it continued to expand its full service digital offering.
Together the Directors have continued to grow the business and a reputation for delivering outstanding customer service and value for money. Mackman has built an impressive client list and developed a skilled team of marketing specialists. Today Mackman is the agency of choice for premium brands seeking growth and a full service marketing approach.
An active member of Suffolk ProHelp, Mackman regularly supports numerous charities and community groups. Their services are provided pro-bono or heavily subsidised, providing otherwise unobtainable marketing services. With a host of achievements, Mackman is especially proud of winning a national Marketing Excellence Award from the Chartered Institute of Marketing.
Mackman clients say that they value the agency's no nonsense, can-do approach and the ability as a partner to use marketing to solve business challenges. The unifying strapline 'together we grow' speaks of the relationships that Mackman has with clients, suppliers, colleagues and the wider community.
Acting as an extension of an organisation, Mackman provides a broad range of marketing services executed with the responsiveness and professionalism you would expect from an internal department. With the energy and enthusiasm to achieve results, the experienced team deliver marketing services across six core pillars: marketing insight, brand development, marketing consultancy, communications & content marketing, website development, and training & knowledge sharing.
Work with some of the region's best branding specialists to develop brand strategies that promote long term growth. The Mackman approach to effective brand development strengthens the relationship between your brand, your customers and other target audiences. Our brand development work considers brand architecture, brand identity and brand governance.
Mackman offers a range of digital marketing agency services employing industry leading software and creating cost-effective and measurable digital solutions to target the customers you want to reach. Our digital marketing services include pay-per-click advertising, social media, search engine optimisation, email marketing and multi-channel campaigns.
Mackman uniquely crafted websites are secure, fast, search engine optimised and developed to enhance user experience. Our WordPress specialist web developers create engaging, on-brand, multi-device websites that maximise conversions and bring your customers closer to your brand.
Our marketing insight enhances understanding of markets, customers, and your own organisation, facilitating informed strategic and brand building decisions. Supported by our sister company Mackman Research, our capabilities make us one of the best market research agencies in East Anglia.
The most successful brands are those that have a close affinity with their customers, which is why we operate a customer-centric approach to developing strategic marketing plans and brand strategies. Our collaborative consultative approach ensures that marketing strategies are owned by your organisation and that marketing best practices are embedded within your brand.
Learn from skilled and experienced marketing specialists who can share industry tips and knowledge built up over years of practice. Using practical workshops and training sessions, we embed best practice marketing within your organisation and encourage ownership of marketing to support the growth of your business. Our trainers have delivered website, marketing and market research training up to Honors and Masters degree level.
Brands are best served by an integrated blend of strategically focused marketing tactics. Marketing Communications and content marketing ensure that the right messages are delivered to the right audiences, at the right time using the right communication channels. By effectively and efficiently engaging with your target audiences, our content marketing specialists will improve your marketing return on investment and positively impact on your bottom line results. We have the in-house expertise to deliver marketing messages across a wide range of marketing channels, be they digital and online or more traditional. We place emphasis upon planning and measurement to ensure continuous improvement.
Video is one of the most engaging forms of content in which to communicate with your key audience and customer groups. Mackman has strong in-house capabilities to plan, script and film video solutions that fit seamlessly with your brand identity.
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